Feature Spotlight

Marketing AI & Automation

Turn one-time visitors into lifelong clients with automated marketing that works while you sleep. Set up birthday campaigns, no-show follow-ups, winback journeys, and festival offers — all delivered through WhatsApp, SMS, and email.

45%
Client return
2-Way
WhatsApp
10x
Campaign ROI
Why Switch

Why modern salons choose Aura

×Without Aura

×

Inactive clients slipping away with no follow-up system in place

×

Generic blast messages that feel impersonal and get ignored

×

Hours spent manually sending birthday wishes and promotional reminders

With Aura

✓

Automated trigger-based journeys for birthdays, follow-ups & winbacks

✓

Personalized messages using client name, service history & preferences

✓

Set-and-forget campaigns that run 24/7 across WhatsApp, SMS & email

Capabilities

Everything you need, built in

Purpose-built for salon, spa, and clinic workflows — with zero friction and instant team adoption.

Birthday & Festival Campaigns

Use templates and rules for birthday messages, festival campaigns and seasonal offers.

Feature Included

WhatsApp Workflows

Prepare booking confirmations, reminders, follow-ups and payment reminders for WhatsApp.

Feature Included

Lead Management

Track enquiries and planned follow-up from first contact to conversion.

Feature Included

Content Assistance

Draft captions and campaign copy through a configured provider, with local fallback where available.

Feature Included

WhatsApp 2-Way Chat

Clients reply to automated messages, and your team responds — all tracked in Aura.

Feature Included

AI Content Assist

Draft campaign copy, captions, and offers with AI-powered content suggestions.

Feature Included
Business Impact

Real results for real salons

45%
Client Return Rate

Automated winback campaigns bring dormant clients back.

2-Way
WhatsApp

Real conversations, not just broadcast — clients can reply and book.

10x
ROI

Targeted campaigns outperform generic blasts by 10x on engagement.

Explore More Features

Aura connects every part of your salon business.

Feature FAQ

Common questions about Marketing AI & Automation

What does Marketing AI & Automation help salons improve?

Turn one-time visitors into lifelong clients with automated marketing that works while you sleep. Set up birthday campaigns, no-show follow-ups, winback journeys, and festival offers — all delivered through WhatsApp, SMS, and email.

Can this connect with other Aura workflows?

Yes. Aura connects booking, billing, CRM, staff, inventory, marketing and owner reporting around the same salon day.

Is this useful for single and multi-branch salons?

Yes. Single-location salons get clearer daily operations, while multi-branch teams get more consistent reporting and workflow control.

Experience Marketing AI & Automation in action

Join 3,500+ salons using Aura to automate operations and grow revenue. Book a personalized demo today.